Tracking Visitors to Your Articles

web site statisticsIf you’re not tracking the number of visitors you’re receiving from your articles you won’t know their effectiveness. More visitors means more traffic, sales or subscribers. You want to get the maximum output from every article. Instead of just focusing on writing lots of content work on improving the quality of each article.

Ways to monitor article visitors

1. Ezinearticles statistics

This article directory keeps statistics on the articles you submit. Simply login to your account, go to author tools-view my article reports. It will display the number of article views and URL clicks (people that clicked on the links). You will also be able to read any comments readers added.

2. Web site statistics

If you published an article on your web site or blog you can view the hits and page views provided by your hosting service. It will also show the keywords people entered to find your article. By monitoring your site stats you’ll see what content is the most popular. This will give you ideas for future articles.

3. Tracking software

Software such as AdTrackz allows you to cloak and track your links. For instance the URL for my newsletter is http://www.isitebuild.com/newsletter.htm and the tracking URL is http://www.drostdesigns.com/at/go.php?c=nl. The software monitors the number of people clicking on the link to read my newsletter.

Example
If you write a guest article for a blog or newsletter you can track the number of visitors that click the URL in the resource box by cloaking it.

Use these 3 methods to monitor the effectiveness of your writing. Set a goal to increase the number of visitors to your web site. If you already get 500 visitors a month, write and submit new articles until you’ve achieved 1000 visitors a month.

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Also read 7 Habits of Highly Effective Traffic Generation

Do you monitor your web site statistics?

website statistics
The 3 questions you need to ask in order to monitor your web site statistics are:

* How many unique visitors are coming to your web site?
* Where are they coming from?
* What keywords are visitors using to find your web site?

Your hosting provider usually includes these stats with your hosting plan. Alternatively create a Google Analytics account or get a stats counter to place on your web site from statcounter.com

How many unique visitors are coming to your web site?

After viewing these figures create a marketing plan to boost your visitor count each month. More traffic means more sales.

Where are your visitors coming from?

Observe which web pages are receiving the most traffic then monetize them with a product or ads. Often your internal pages receive more traffic than your home page.

If you want to increase the rankings for a particular web page optimize it, then work on building more links to it.

What keywords are your visitors using to find your web site?

Look at the top keyword phrases people are using to find your site. Create a search engine marketing plan to target other keyword phrases to generate more traffic and sales.

Monitoring your web stats shows you what’s happening behind the scenes of your web site. You can then plan a strategy to improve its performance.

Visit: http://www.isitebuild.com/sitepromotion.htm to review my search engine marketing services.