Podcast Promotion – Top 10 Ways To Promote Your Podcast

It’s relatively easy to create a Podcast however it takes a little imagination, creativity and hard work to promote it. The promotional methods mentioned below will guarantee to drive traffic to your web site.

1. Submit to Podcast directories

Submitting your podcast feed to specialty podcast search engines and directories, will make it easy for people to find your podcasts, and getting your audio podcast noticed.

Podcast Directories

Apple iTunes
http://www.apple.com/itunes

Podcast Alley
http://www.podcastalley.com

Podcast Pickle
http://www.podcastpickle.com

Yahoo
http://www.podcasts.yahoo.com

Here is a list of the best Podcast Search Engines and Directories.
http://www.masternewmedia.org/podcast_directory/

2. Pinging

Word Press automatically pings one or more servers each time the you write a new post (or update an old one.) The tool sends an XML-RPC signal to one or more “ping servers,” which generates a list of blogs that contain new material.

If you use the PodPress plugin for Word Press your Podcast will automatically get pinged each time you add a new one.

You can also add a list of ping services to your Word Press site.
Here’s how to do it:

-Log in to the admin panel and click on the “options” tab
-Click on the “writing” tab
-Find the “update services” heading.
-Add your list of ping services to the text box
-Click “update options” to save the changes.

Here is a list of ping services you can add to the “Update Services” text box in WordPress:

http://rpc.pingomatic.com/
http://api.feedster.com/ping
http://api.moreover.com/ping
http://api.my.yahoo.com/rss/ping
http://rpc.icerocket.com:10080/
http://www.blogstreet.com/xrbin/xmlrpc.cgi
http://ping.syndic8.com/xmlrpc.php
http://xping.pubsub.com/ping/
http://rpc.blogrolling.com/pinger/
http://rpc.technorati.com/rpc/ping
http://rpc.weblogs.com/RPC2
http://blogsearch.google.com/ping/RPC2
http://ping.fakapster.com/rpc
http://bulkfeeds.net/rpc
http://ping.blo.gs
http://ping.feedburner.com
http://audiorpc.weblogs.com
http://odeo.com/api/xmlrpc/1.0/ping
http://services.podcasttags.com/ping/rpc.ashx

3. Subscribe to your own Podcast

Subscribe to your Podcast in Yahoo, AOL, MSN, Google Reader, Bloglines and any other online service you can think of. If one customer subscribes to a feed, the service will know that feed exists. This means your feed will be indexed by that service.

4. Write and submit articles
.
Write a 300-500 word article about your Podcast. Remember to include keywords related to the content in your Podcast. Add this article to your web site or blog. Submit your article to article syndication sites with a link in the resource box pointing to the URL of your Podcast.

Podcast Video Tutorials

Podcasting In About An Hour – Training Videos

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Herman Drost is the Certified Internet Webmaster (CIW)
owner and author of Web Site Design, Search Engine Optimization, Hosting

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