Syndicating your web site content using PHP includes is a great way to increase traffic to your web site because you are multiplying your content all over the Web for others to view.
Benefits of PHP Syndication
1. Easy to add for web site owners
You just need to add one line of code to the page where you want the feed to appear.
2. Easy to syndicate your content to other web sites
Every time you update your PHP includes file all sites that contain the one line of php code will automatically be updated.
3. Search engine friendly
Search engine spiders read the PHP includes file as static text therefore it will get indexed by them. Creating a PHP feed from other sites to yours provides fresh content for your site. The beauty of this method is that new content is added automatically to your site everytime it is updated from the source web site.
4. Cross-browser compatibility
PHP Syndication is not browser specific…it works in all browsers.
5. Cross-site compatibility
PHP includes allows you to use it on any site outside of your own providing the syndicated web page uses .php as the extension. If the web pages has a .html or .htm you will need to edit the .htaccess file (read how edit the .htaccess file in my next post).
Server Side Includes (SSI) could be used within the pages of your own site but not if you wanted to syndicate your content to other sites.
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